Kurumsal Sosyal Sorumluluk, Algılanan Dışsal Prestij ve Örgütsel Bağlılık: Sosyal Kimlik Kuramı Bağlamında Bir Araştırma

Bu araştırmada kurumsal sosyal sorumluluk, örgütsel bağlılık ve dışsal prestij kavramları irdelenerek dışsal prestij algısının sosyal sorumluluk ile örgütsel bağlılık arasındaki ilişkide aracılık rolü Sosyal Kimlik Kuramı bağlamında incelenmiştir. Bu kavramları ve örgütsel bağlılığın alt boyutlarıyla arasındaki ilişkileri birlikte konu alan çalışmalara ilgili yazında yeterli yer verilmemiştir. Araştırmada ayrıca kurumsal sosyal sorumluluk ve dışsal prestij kavramları ile örgütsel bağlılık kavramının alt boyutlarıyla arasındaki ilişkiler incelenerek ilgili yazına katkı sağlaması amaçlanmaktadır. Araştırma hipotezlerini test etmek üzere korelasyon ve bir dizi regresyon analizleri uygulanmıştır. Dışsal prestij algısının aracı rolünü tespit etmek amacıyla yapılan bu regresyon analizinin sonuçlarına göre kurumsal sosyal sorumluluk değişkeninin örgütsel bağlılık üzerindeki etkisi dışsal prestij algısı değişkeni analize dahil edildiğinde azaldığı tespit edilmiştir. Bu sonuca göre dışsal prestij algısı değişkeninin, kurumsal sosyal sorumluluk ile örgütsel bağlılık arasında kısmi aracı değişken rolünü üstlendiği sonucuna varılmıştır. 

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