DEVELOPMENT OF MARKET CULTURE IN THE POST - 1989 PERIOD OF POLAND

Öz Abstract: Since the overthrow of the Communist regime in 1989,Poland has been striving to transform her domestic structure especially in thelight of the guiding norms of the EU. The economic dimension of thistransformation process implies the construction of a liberal market economy inall senses. In several years after the regime change, almost all the necessaryinstitutional-legal adjustments were completed and, from this proceduralperspective, Poland was defined as a market economy. However, beyond thislegal-institutional frame, the real construction of a market economy as of anyother structure, necessitates the internalisation of normative values-behaviouralrules of this economy (market economy culture) by individuals. This study aimsto display to what extent such a normative transformation had been achieved inthe post- 1989 period of Poland.Keywords: Market Culture, Poland, Transformation, Orientation,Entrepreneurship

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